Darryl Lindie buys a 77-year-old Rhode Island sign shop with $650K SDE
Navy supply chain officer turned self-funded searcher takes over a cash-heavy sign and awning manufacturer with 25 employees
The Setup
Darryl Lindie spent his Navy career running supply chain. Working alongside small business vendors who fed the service gave him the itch. He watched operators wrestle with real problems (inventory, people, cash) and decided that was the game he wanted to play. After the Navy he picked up an MBA, then went searching.
He was not chasing software or a rocket-ship growth story. He wanted a boring, durable, local business. A 77-year-old sign and awning manufacturer in Rhode Island fit the profile. Two generations of name recognition, 25 employees on payroll, and a book of commercial customers that needed signage year after year.
The Deal
- Target: AA/Thrifty Sign & Awning - Vintage: 77 years in operation - Economics: $650,000 seller's discretionary earnings - Headcount: 25 employees - Close: July 2023 - Structure: Acquisition included the real estate. Darryl describes the operation as a "cashy" business, meaning working capital and cash cycle matter more than the P&L suggests at first glance.
Darryl is a self-funded searcher, so the check came from personal capital, partners, and the typical SBA 7(a) plus seller-note stack that sub-$5M deals rely on. Pulling the real estate into the transaction gave him a fixed asset base to lever against and removed the landlord risk that kills a lot of manufacturing handoffs.
First 100 Days
The transition was rocky. That is Darryl's own framing. A 77-year-old shop is 77 years of tribal knowledge sitting in the heads of long-tenured employees and one departing owner. You do not absorb that in a quarter.
What a new operator in his seat has to do, and what Darryl signals he had to do:
- Keep the key production people in the building. In a custom-fab shop, the guys who know which vinyl bonds to which substrate are the business. - Learn the quoting logic. Sign jobs are bespoke. Mispricing one large commercial install can eat a quarter of EBITDA. - Rebuild the cash conversion cycle on paper. A "cashy" business usually means deposits in, materials out, labor, install, final payment. Miss a beat and you are funding customers out of pocket. - Meet the repeat commercial accounts. In a local trade shop, ten to twenty customers typically drive the majority of revenue.
Operating Lessons
- Buy the real estate when you can. For a manufacturing footprint with presses, paint booths, and inventory, the last thing you want post-close is a landlord renegotiation. - SDE is not cash flow. $650K SDE in a project-based fab shop can mean wildly different working capital needs than $650K in a recurring-service business. Model the cash cycle, not the P&L. -
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